Sunday, April 15, 2018
California Faucets' Aqua Pella Receives Platinum Level Honors
California Faucets received platinum-level honors in the international AVA Digital Awards 2018 competition for Aqua Pella, the company's latest Pixar-inspired video campaign. This nod follows the campaign's notable recognition from Hanley Wood's Brand Builder Awards as well as the international Association of Marketing and Communication Professionals' (AMCP) MarCom Awards. Aqua Pella, the fun and memorable story of five faucets showing off their unique design personalities in a singing competition, received the Platinum AVA Digital Award in the Digital Video Creation/Animation category. The Platinum Award goes to those entries judged to be among the most outstanding in terms of quality, creativity, and resourcefulness. Recognized for its innovative approach to product promotion, the Aqua Pella video is unique and unexpected in the plumbing fixtures and fittings industry. AVA Digital Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP). Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.