Lloyd Leblanc Named Vice President & General Manager of AD Waters North America

AD Waters appointed Lloyd Leblanc Vice President and General Manager of AD Waters North America. Since the announcement of the AD Waters spin-off from Aquabrass in January 2017, Leblanc has steadily led the sales growth initiatives and profitability for the AD Waters brand, which introduced two leading European bath brands, Spain-based Fiora and Italy-based Simas, to the North American marketplace in Q2 and Q3 2017. In his new role with the company, Lloyd will be responsible for the implementation of sales and customer service strategies, as well as operational procedures. He will also oversee the recruitment of AD Waters candidates and ensure effective training policies across all departments, in addition to overseeing the regulation of company policies and management of the day-to-day activities. Lloyd previously held the position of Vice-President of AD Waters USA and prior to that role, he served as Vice President, USA of Aquabrass.